Wednesday, February 13, 2008

BT and Disney Agreed to offer On-Demand Service

Following an agreement reached between Disney-ABC International Television and its parent telecom, BT Vision, the former shows which include the popular Lost, Desperate Housewives and Ugly Betty will be made available on-demand for subscription through UK IPTV service.

It is estimated that the deal will bring about 650 additional episodes to BT Vision on a rental and pay-per-view basis. In that respect, Disney-ABC representatives visited the Consumer Electronics Show (CES) in Las Vegas last week to ensure that the deal proceeds according to plan.

The BT Vision CEO while commenting on the agreement said that "We're continuing to develop the quality and quantity of BT Vision's programming offering and we are very pleased to bring Disney-ABC International Television's outstanding TV series to our customers for the first time."

Recognizing the possible effect of this agreement on the IPTV market, Bill Gates, Microsoft Chairman said at CES that BT would become the first of Media room IPTV clients to offer IPTV-enabled Xbox 360 games consoles to its customers in commercial quantity.

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